Emotional Sobriety: Friends & Lovers » Social Media

In today’s post, I will begin choosing the many uses of Twitter. I am posting them to which area of your life the particular Twitter tools were created for.

1. Twitter in the home–From Mashable– Tweet Street: 7 Extraordinary Twitter Uses in the Home includes Pets all-a-Twitter (pets), Wiser washers (laundry), Botanicalls (plants), Tweet-a-Watt (energy consumption, BakerTweet (ovens), twittering office chair (chairs), and Kickbee (monitoring baby’s movements.

2. Using Twitter as a marketing tool–PS-this one works–from Semclubhouse.com:

After Thoughts of SES New York Guy Kawasaki Keynote & His Twitter Use.

3. Use it to begin a book club–Blogherald.com–Jonathan Ross starts a Twitter book club.

4. Learning to use Twitter for business–Bizzig,com–eBook + Twitter=Learn Business Uses “

The Twitter Book – Tim O’Reilly & Sarah Milstein (Teaches you become a Twitter power user, including strategies and tactics for using Twitter’s 140-character messages as a serious–and effective–way to boost your business)

Twitter Revolution – Warren Whitlock & Deborah Micek (How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online)

Twitter API – Kevin Makice (Learn How to Build Applications

Social Media Marketing – Dave Evans (Introduces you to the basics of social media marketing and demonstrate how to manage details and describe how you can track results an hour a day)

5. Interview with Lindsay Olson in how to use Twitter in your recruiting efforts includes this:

“I started using Twitter two years ago. I use it to keep in contact with candidates and companies with whom I already have a relationship as well as forge many new relationships. I mainly follow professionals in my industry specialty – public relations and marketing.

I share information about our searches, but my goal is to use it for more than just posting information about my company and searches. I post relevant industry links and information about the industry as well as career advice from my blogs and blogs of others that I think my audience may find insightful.

By sharing useful information and engaging with my followers daily, I’ve built relationships it would have taken years to build, if ever, any other way.”

6. From The Huffington Post–Profiles in Twittering: C-Span Builds an Online Bridge:

“C-SPAN and Washington Journal (@cspanwj) have kept the use of the service mission-focused, instead of Twitter-focused. By which I mean, they’re more concerned with how Twitter augments their reporting than reporting on how shiny Twitter is. Twitter has become another bridge by which the Washington Journal audience has been reliably and successfully interacting with the show’s guests, and THAT’S IT. And, with a little common sense applied to the exchange, where nonsense gets appropriately weeded out, Washington Journal has been demonstrating that this nation of Twitterers is capable of making substantive contributions to the discourse — and even help make news — using this medium.”

How Do You Use Social Media?

kberman — Thu, 04 Jun 2009 02:29:27 +0000

Thai Boats by chrismichaels

The use of social media can be as diverse and as individual as each business using it. This article will include the uses in effect now.

Humana‘s Director of Consumer Innovations, Greg Matthews, uses social media to communicate with Humana’s customers and which he blogs about his experiences in his delightful blog, CrumpleitUp.com.

In attitudebranding.com, he writes about his experiences. I especially recommend his first sentence. “Humana made the decision to step- lightly-into social media.” In beginning the Humana social media campaign, they decided to develop a set of principles to live by–which became “The Town Square”. Each Humana department has a “lot” on the time square. The main concept I learned from this post was for companies to hire their social media employees who have creativity.

In developing the Town Square, Greg and the Web/New Media organized a team of 17 employees from 14 different departments which they call the “Chamber of Commerce”. Read the whole article for new ideas.

The BuzzNetworker has collected some great posts about social networking tips and tricks. Anna Farmery lists the bloggers with the title of each post. I love how easy it is to retweet this article so, of course, I did.

No one does better organizing of information than Robin Broitman. In her blog, interactiveinsightsgroup, she posts LinkedIn Superguide, which includes tutorials, tips and tools. Her posts are so detailed that you will frequently need no other posts.

She also has a free ebook entitled “How to Get Started in Social Networking”.

In Mashable: The Social Media Guide, Dan Schawbel lists 5 Lessons Celebrities Can Teach Us About Facebook Pages. He is also the Author of the book, Me 2.0: Build a Powerful Brand to Achieve Career Success.

Using Social Media for Your Job Search

kberman — Tue, 17 Feb 2009 11:58:44 +0000

(1) Using LinkedIn for your job search–Ten ways to use LinkedIn to find a job from Guy Kawasaki includes getting the word out, getting LinkedIn recommendations from your colleagues, find out where people with your backgrounds are working, find out where people at a company come from, find out where people from a company go next, check to see if a company is still hiring, get to the hiring manager, get to the right HR person, find out the secret job requirements, find startups to join, and build your network before you need it. Check out his “The Art of Schmoozing“, Jobs.alltop and Linkedin.alltop.

(2) Tips for Job Seekers: How to Catch a Recruiter’s Attention at LinkedIn from Digital Inspiration and written by Amit Agarwal begins with a video from Fortune. Also check out LinkedIn Tips. The tweaks for LinkedIn includes export Linkedin contacts, check who has viewed your account, remove LinkedIn contacts, enable network feeds, check for people you may know, add your blog RSS to LinkedIn, and change your LinkedIn url.

(3) Keppie Careers has many aids and suggestions for the job seeker. One post is entitled “Get help for your job search before desperation sets in“. Think of your job seeking as energy and use energy to get a support network in the very beginning of needing a job.

(4) Amanda Sundt writes for The Wall Street Journal on a blog entitles Laid Off and Looking. She has a good post about “The Ups and Downs of Connecting Online“.

How You Can Use Twitter to Get Information

kberman — Mon, 02 Feb 2009 00:07:54 +0000

Some of the ways Twitter has been used are included in Jacob Morgan’s blog are:

doctors have used twitter to live tweet surgeries
companies such a Dell has used twitter to make over a million dollars selling products
twitter has been used as an excellent customer service tool, check out my Comcast example
companies and individuals have been using twitter to recruit and find new jobs
blog posts and stories have been written solely through twitter
twitter has been used as a real time focus group and information platform
companies like Best Buy are using twitter to allow users to locate product merchandise

What is Twitter?

About Twitter Search

What I’ve Learned About Twitter in the Last Couple Months

9 Ways Twitter Can Help in the Real World

How to Track Your Buzz or Brand on Twitter

Integrate Your Blog and Twitter

Twitip.com Twitter Tips for Beginners

Twitter Fan Wiki

Robert Scoble Using Twitter in China